Pounding the streets of the UK dressed as a baby is not how many people would choose to keep fit but Neil Hendy is a man on a mission. The Purchasing Category Manager from our Featherstone Head Office site runs to raise money for charity and his choice of attire – oversized nappy, dummy, bonnet and not much else – has helped him raise £3,000 so far.
We are delighted to announce that we are extending our commercial partnership with Featherstone Rovers for a further 12 months and will be the main shirt sponsor in 2015 on both the home and away playing shirt as well as replicas. LINPAC Packaging first appeared on the Featherstone Rovers shirt in 1981/1982 in the first ever shirt sponsorship deal in Rugby League and were the main sponsor of the club until 1989. We returned as commercial partner in 2013 and appeared on the shorts before becoming our main shirt sponsor in 2014. LINPAC Packaging has a long association with the town and employs more than 300 at our global headquarters and site in Featherstone.
As part of our innovation month #LearnHow asks our director of innovation Alan Davey (pictured left) how does LINPAC Packaging ensures it continued to offer innovative packaging solutions like Rfresh Elite?
What made you decide to create Rfresh Elite and choose to use recycled plastic content? The Rfresh Elite trays for meat and poultry were developed to assist the food supply chain reduce its carbon footprint and costs in handling and logistics, as well as address demand from retailers, food manufacturers and consumers for more efficient packaging which is lighter and more recyclable yet retains all the qualities and functionality of trays which are manufactured from virgin material.
What drives innovation in packaging? That’s a very simple question to answer. Innovation is driven by society and never more so than with packaging – which if it was invented today would be considered one of the most environmentally friendly technologies in the world. Packaging is designed to do three things – preserve, protect and present food fit for human consumption. However, today society demands much more. Environmental concerns about carbon, excessive packaging and food waste means that retailers and consumers are demanding a greener packaging solution. Meanwhile, society is changing in other ways with more people living alone and choosing to eat in different ways – often buying food on the go.
We have been named as a finalist in two categories of this year’s Plastics Industry Awards and are now in the running for the Best Recycled Product and Best Technology Application categories for our Rfresh Elite tray for fresh meat and poultry. Winners will be announced at a black-tie event on October 24 at the London Hilton hotel, hosted by comedian and television presenter Al Murray. The awards recognise the best that the UK plastics industry has to offer and covers material usage, product design, manufacturing, training and environmental performance. Rfresh Elite is a mono-material tray, manufactured from up to 95% rPET. It uses a unique sealant, developed by LINPAC, on the tray flange to create a secure seal with the lidding film, removing the need for the industry standard laminated PE base film and creating a crystal clear tray which is 100% recyclable at the end of its service life - a breakthrough in tray packaging design.
Do you have an idea for great packaging? Do you think there are better way of packaging food? Do you find inspiration in unique and unusual places? Do you think we can do things differently? Well show us what you can do – and enter our #LearnHow competition. LINPAC Packaging is looking for designs which challenge expectations and amaze the world with their approach to plastic packaging design. Plus you get the chance of winning three cash prizes of £250, £100 and £50.
LINPAC Senior Holdings Limited, Wakefield Road, Featherstone, West Yorkshire, WF7 5DE
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